Mercedes-Benz 2026 Beijing Auto Show: 40+ New Models & CLA 260 L Launch | ROKAY Auto Export

The 2026 (19th) Beijing International Automotive Exhibition has officially opened. On April 24, Mercedes-Benz made a grand entrance at the 2026 Beijing Auto Show with the largest product lineup and cutting-edge technologies in the brand's history. Highlights included the global debut of the new all-electric GLC SUV, the China premiere of the new S-Class sedan, the auto show debut of the new Maybach S-Class sedan, and the China launch of the new all-electric CLA 260 L.

At the exhibition, the new Mercedes-Benz all-electric CLA 260 L was officially launched. Equipped with a full-illuminated grille and powered by the MB.OS architecture, it features the Mercedes-Benz Virtual Assistant and comes standard with Highway Pilot driving assistance. It is reported that existing electric CLA owners will also receive a massive OTA update in Q2, enhancing the intelligent cockpit and driving assistance systems.

In the field of driving assistance, Mercedes-Benz is accelerating its layout in AI technology. Within the next 9 to 15 months, AI-powered intelligent cockpits and navigation driving assistance systems will gradually cover more models.

Ola Källenius, Chairman of the Board of Management of Mercedes-Benz Group AG, stated on-site, "China remains the strategic core of the global market for Mercedes-Benz. 'In China, for China' is the core engine driving Mercedes-Benz's continuous innovation and our firm commitment to the Chinese market. By 2027, Mercedes-Benz will launch over 40 new models globally, including several global premiere models tailored specifically for the Chinese market."

According to the plan, Mercedes-Benz will launch over 40 new models in the global market by 2027, including several global premiere models tailored specifically for the Chinese market. In your opinion, can this new series of products from Mercedes-Benz boost its market performance in China?