Shanghai Rokay and Shanghai Zeko Jointly Host Specialized Training on the "2027 Automobile Export Modification Channel"

Recently, to further consolidate the company's strategic footprint in the automotive export sector and comprehensively elevate the team's professional competencies in international trade and modification operations, the "2027 Automobile Export Modification Channel" specialized training—co-hosted by Shanghai Rokay and Shanghai Zeko International Trading Co., Ltd.—was successfully convened at the company's Marketing Center. The training was attended by all members of the Sales and Procurement Departments, along with representatives from other pertinent departments.

I. Aligning with Strategic Objectives and Decoding Core Operations
Anchored by the core theme of "2027 Automobile Export Modification," the instructor utilized comprehensive data and professional presentations to systematically outline the multi-party supply chain resources, including Hubei Wuhuan Special Purpose Vehicle Co., Ltd. Furthermore, in addressing domestic core networks such as Shanghai Rokay and Shanghai Zeko, alongside prominent partner automotive brands—including Kia, FAW-Volkswagen Audi, GAC Toyota, SAIC Volkswagen, Beijing Hyundai, Cowin, and Geely—the session provided an in-depth analysis of 2027 export channel planning, modification standards, compliance mandates, and market expansion strategies. This provided a clear roadmap for the substantive progression of subsequent business endeavors.

II. Deepening Strategic Synergy to Expand the Overseas Blueprint
The successful execution of this training signifies that the collaboration between Shanghai Rokay and Shanghai Zeko in the international trade domain has ascended to a more profound level. Through cross-departmental centralized empowerment, the initiative not only reinforced the Sales and Procurement teams' comprehensive understanding of the "2027 Export Modification Channel" but also enhanced operational synergy and efficiency across all internal echelons of the company.

Looking ahead, Shanghai Rokay will leverage this milestone as a catalyst to continuously deepen its cooperation with premium partners such as Shanghai Zeko. Capitalizing on a sophisticated supply chain system and specialized modification channels, the company is poised to seize new opportunities in the automotive export market, thereby empowering high-quality, sustainable growth for the enterprise.

Release Date: October 23, 2026
Source: Marketing Department, Shanghai Rokay